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The Basics of Website Design Web design is a field that requires creativity, the trends keep changing over the years. Sites which are unique and those that offer great functionalities can be created with the help of the new technology and innovation. Web designing in 2017 has seen the entry of trends that are common. A versatile solution of adding visuals on the screen is through the use of custom illustrations. The friendly and playful illustrations are used to create unique and fun touches on the site. The brand’s personality and tone can be matched to the illustrations created with the help of a qualified illustrator. The increasing competition online makes it wise for one to make a website that stands out. The site can be made to be consistent using the illustrations that can be used on the custom iconography and header images. Using bold typography is also another trend. Bold and big typography is captivating and it can evoke emotions, create personality and set the right tone. Sharp screen resolutions enable text to be easily read. This makes it possible for designs made by the hand to be created that are unique to other designs. It is possible to incorporate dynamic text which combines parallax scrolling and image layering.
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A brand which is reputable can be created by a website that uses authentic photography. Stock photos that are used by most sites can be easily detected as they lack originality. The focus of the authenticity of the photographs used on the website has increased among web designers. The provision of 100% authentic and appealing photos that match the website’s content has been made possible by hiring professional photographers.
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Another trend is the design of websites with a mobile responsive approach. Mobile responsive sites are being highly demanded as they many people have access to smart phones that they use to access the internet. When the site is being built, they take into consideration the limitations of mobile phones such as small screen size. A mobile phone has certain limitations such as a small screen size which are considered when the site is being built. The screen display may show less content. Due to this, the core message should be displayed on the website so that the target audience can be reached. Websites that are mobile responsive can also use various features such as extra content, visual bells and whistles. However, these features are much better used on larger screens. Designing of a new website needs take into account the right principles for it to be compelling. A website that stands out and one that attracts the target audience is possible to create. Web designing is made easy with the use of the design techniques and resources that are online.